I am a bit of a watch lover, I love all watches and feel completely naked without a watch on. Most recently I’ve abandoned my gold watches in favor of swatches color codes collection which I now have in three colors (red, blue and white, how british of me!) and love to pieces, they are simple and add a nice pop of color to an outfit. This week however I found a pretty sweet alternative to rival my love of my swatch watches in the form of hip hop watches… Now, don’t let the name put you off, these watches have nothing to do with hip hop culture and there is not an ounce of bling on them.

Created by renowned italian watch makers Binda hip hop watches were originally launched in 1985 and were a huge success for the company. Fast forward to the present day and they have now relaunched the watches and given them a bit of a revival. The cool part about these watches is the ability they have to be chopped and changed around. The clock face is available in either black or white and comes with a removable 32mm case allowing you to change the strap to whatever color suits your mood. Watches are £24 and an additional £6 for each strap, so not a bad deal really given that you can have one watch and alter it to match what you are wearing everyday!

You can view the whole collection and range of colors over at the official website.